People asks, brands listen
Milton Cunha is a carnival narrator and he has a unique style of communication plenty of fabulous adjectives. After the carnival of 2020, people started wondering on the web how would be his “Waze voice". Something like: "turn right dazzlingly”. As a community manager, I identified the opportunity and in only three days, we made it happen. He recorded the voice and helped to educate the audience about the voice recording feature of the app.